More than 2.5 Video Game Systems Sold Every Second during Week as Value-Minded Holiday Shoppers Look to Nintendo
Nintendo’s internal tracking numbers show that the company sold more than 1.5 million Wii™, Nintendo DS™ and Nintendo DSi™ video game systems combined in the United States during Thanksgiving Week. That works out to more than 150 Nintendo systems sold every minute continuously for the week – or more than 2.5 every second.
Nintendo estimates that during the week:
- more than 550,000 Wii home consoles sold, demonstrating that consumers nationwide have responded to the new suggested retail price of $199.99.
- more than 1 million Nintendo DS and Nintendo DSi portable systems sold. This number surpasses the all-time hand-held hardware sales record set by Game Boy™ Advance during Thanksgiving Week 2002.
“Holiday shoppers are finding value in our products’ prices, and through a game-play experience that is unique to Nintendo,” said Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing.
Note that the internal Nintendo of America numbers referenced in this release represent sales from Sunday, Nov. 22, through Saturday, Nov. 28.